Weekly Trade Information-171
author: SNC | Good Fortune
2025-11-28
“Saving Money Is Not as Good as Saving Muscle” — Designs for Health Launches New Product MyoStim™: Protect Muscle Health and Delay Sarcopenia with myHMB®
In optimizing muscle metabolism and body composition, TSI Group’s myHMB® stands out as a scientifically supported and powerful ingredient.
This patented form of calcium β-hydroxy-β-methylbutyrate (HMB), included in Designs for Health’s MyoStim™, is designed to help protect muscles from degradation, enhance recovery, and promote muscle growth, while also supporting healthy aging.
In addition to myHMB®, MyoStim™ also contains other key ingredients such as creatine monohydrate and collagen peptides, which work synergistically to support muscle health, bone health, and recovery.
Whether you are an athlete looking to improve performance or an older adult aiming to maintain muscle mass, MyoStim™ offers a well-balanced formulation that helps you stay strong, healthy, and vital.
(Source: Supplement Frontier)
This Week’s Focus on Health Supplements: Cooling Interest in NMN Research as NAD+ Supplementation Shifts to Better Pathways
This week, scientific attention surrounding the popular anti-aging supplement NMN (nicotinamide mononucleotide) is shifting from its direct efficacy to its absorption and conversion efficiency. A recent review published in Nature Metabolism notes that NMN, as a precursor to boosting NAD+ levels, must be broken down into nicotinamide after oral intake before cells can utilize it — a process that may limit its direct benefits.
As a result, the industry is increasingly focusing on NR (nicotinamide riboside) and advanced NAD+ supplements (such as patented forms combining NMN with PTD). These new forms aim to bypass the breakdown step and increase bioavailability. Experts recommend that consumers choose products backed by clinical evidence and clearly labeled bioavailability-enhancing technologies.
(Source: Nature Metabolism)
This Week’s Health Ingredient Trend: Mood Health and the “Gut-Brain Axis” Drive New Product Development
Mood-support ingredients based on gut-brain axis science are becoming global innovation hotspots. Beyond traditional probiotics, clinically supported postbiotics (e.g., serum-derived bovine immunoglobulin), adaptogenic herbs (e.g., ashwagandha), and GABA are increasingly used in functional foods and beverages to help consumers relieve stress and improve sleep.
(Source: IFIC Trend Report & Innova Market Insights)
Wanglaoji Launches New Mandarin-Peel Herbal Drink
The drink contains only water, dried tangerine peel (≥15 g/L), Citrus aurantium (≥8 g/L), and monk fruit, with no added ingredients — achieving zero sugar, zero fat, and zero calories. The product uses premium aged tangerine peel and Citrus aurantium, slow-cooked using traditional methods to release herbal essence. It delivers a refreshing, mildly sweet flavor from monk fruit without bitterness.
(Source: All Food Online)
Magnum, the World’s Largest Ice Cream Brand, Will Soon Be Listed — Can It Survive the Health-Driven Market Shift?
Magnum is set to be listed on December 8 on the Amsterdam Stock Exchange, becoming the world’s first independent, ice-cream-focused company. This move follows Unilever’s structural realignment and offers investors a chance to bet on the “indulgent snack” sector.
Magnum’s listing comes as the global food industry undergoes significant transformation. With the rise of GLP-1 weight-loss drugs and increasing health consciousness, high-sugar and high-calorie foods face new challenges. Yet Magnum remains confident in long-term demand.
To adapt, the company plans to expand production and invest in new product innovation, including a £50 million upgrade to its UK Gloucester facility to boost output by 50% by 2027.
(Source: Agri-Food Network)
Seventeen New Studies on Women’s Supplements: Menopause Emerges as a Major Trend
According to NutraIngredients, 17 new studies highlight:
80% focus on specific life stages (menopause, pregnancy, perimenopause, lactation)
5 specifically target the menopause market — a rediscovered “gold mine”
New microbiome targets: estrogen metabolism and the gut-breast axis
The era of “one-size-fits-all women’s multivitamins” is ending
Menopause is now the hottest segment. Five studies highlight key actives (creatine, K2, omega-3, botanicals, vitamins C+E). With hundreds of millions affected globally, most women prefer non-hormonal options.
A major surprise: creatine hydrochloride, traditionally a “male fitness staple,” shows strong cognitive and metabolic benefits for menopausal women. Low doses appear effective, surprising researchers — possibly due to changes in the blood-brain barrier during menopause.
(Source: Cross-Border Mia)
Weekly Trade Information-172
Weekly Trade Information-170
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